SUEDTIROL-TIROL OHG PRIVACY POLICY

1. DATA PROTECTION

Personal data is information that can be used to identify and contact a person, such as your name, postal or IP address (unless anonymized), telephone number and email address. When you contact Suedtirol-Tirol OHG, you may be asked to provide personal data. Suedtirol-Tirol OHG may use this personal data in accordance with this privacy policy. Suedtriol-Tirol OH may also combine such data with other information in order to offer or improve its products, services, content and advertising. This Privacy Policy applies to the use and services offered by the digital platform www.suedtirol-tirol.com
When processing your personal data in the context of the services offered, Suedtirol-Tirol OHG strictly adheres to the applicable laws of the Italian State and the Regulation of the European Parliament and of the Council on the protection of personal data. We would therefore like to inform you in detail about which data is collected by Suedtirol-Tirol OHG and how it is processed or used in the following. By agreeing to the following privacy policy, you consent to the collection, processing and use of your personal data by Südtirol-Tirol OHG in compliance with data protection laws and the following provisions.

2. RESPONSIBLE BODY/SERVICE PROVIDER

The controller for the collection, processing and use of your personal data within the meaning of Regulation (EU) 2016/679 of the European Parliament and of the Council of April 27, 2016 is
Suedtirol-Tirol OHG
Artisan zone 23
39052 Caldaro (IT)
Phone: +39 0471 964540
E-mail: info@suedtirol-tirol.com

Processor - data processor
Company Ing. Falkner Martin "Internetfalke" from 1030 Vienna, Austria

3. COLLECTION, PROCESSING AND USE OF PERSONAL DATA

Your data is collected and stored when you contact Suedtirol-Tirol OHG, when you use the digital platform for the purpose of processing the services you use, for our customer service, for technical administration and for our own marketing purposes. For this purpose, we may require your name, date of birth, address, telephone number, email address and credit card information. Suedtirol-Tirol OHG uses personal data to create, develop, provide, deliver and improve its products, services, content and advertising. Your personal data may be passed on to third parties for order processing if this is done for the purpose of contract processing or if you have given your prior consent. Your data will be stored in accordance with the statutory provisions. Your data will therefore be deleted unless statutory retention obligations prevent this, if the data is no longer required to fulfill the purpose for which it was stored, if you assert a claim for deletion or if storage is no longer permitted for other legally prescribed reasons.

4. COLLECTION, PROCESSING AND USE OF NON-PERSONAL DATA

Suedtriol-Tirol OHG also collects data which, standing alone, does not allow any direct reference to a specific person. Suedtriol-Tirol OHG reserves the right to collect, use, pass on and disclose non-personal data. Suedtriol-Tirol OHG collects data such as language, age, occupation, postal code, etc. for a better understanding of the behavior of customers/users/advertisers with the aim of improving its products, services and advertising. Suedtriol-Tirol OHG collects data about customer activity on its digital platform. This data is aggregated and used as a tool to provide customers with more useful information and to understand which parts of its website, products and services are of most interest to customers/users/advertisers. This aggregated data is considered non-personal data for the purposes of this Privacy Policy. In the event that Suedtriol-Tirol OHG combines non-personal data with personal data, this data will be treated as personal data for the duration of its combination.

5. USE OF "INQUIRY FORM" AND "COLLECTIVE INQUIRY FORM TO WATCHLIST"

These forms generate an e-mail to the accommodation providers you have selected. The data you enter will be processed electronically by the accommodation providers to process your request. Suedtirol-Tirol OHG saves a copy of your inquiry on the web server, provided that the Alpine-Bits interface has been activated for the accommodation provider(s). This interface is used to transfer your request to the accommodation provider's local hotel software (e.g. ASA). Access to the interface is only possible for the accommodation provider with their secret user name and password and via an encrypted SSL/TLS connection. The data you enter will be automatically deleted from the suedtirol-tirol.com / altoadige-tirolo.com web server after 72 hours. Suedtirol-Tirol OHG will receive a copy of your request by e-mail. We delete these e-mails with your data after 14 days.

6. USE OF COOKIES AND OTHER TECHNOLOGIES

The digital platform, online services, interactive programs, e-mails and advertising materials operated by Suedtirol-Tirol OHG, hereinafter referred to as the digital platform, may use cookies and other technologies such as pixel tags and web beacons to make the digital platform attractive and to enable the use of certain functions. Cookies are small text files that are stored on your end device (computer, cell phone, tablet or other electronic devices with which the digital platform can be used). These technologies allow Suedtirol-Tirol OHG to better understand the usage behavior of its customers, inform them which parts of its digital platform have been visited, and simplify and measure the efficiency of advertising. The data collected by Suedtirol-Tirol OHG using cookies and other technologies are treated as non-personal data. However, if internet protocol addresses (IP addresses) or similar identifiers are classified as personal data by applicable law, Suedtirol-Tirol OHG also treats these identifiers as personal data.If non-personal data is linked to personal data, the linked data shall be treated as personal data for the purposes of this Privacy Policy. Suedtirol-Tirol OHG also uses cookies and other technologies that record personal data when you use its digital platform to provide you with a convenient and personalized experience. Certain data such as Internet Protocol (IP) addresses, browser type and language, Internet Service Provider (ISP), referring and exit websites and programs, operating system, timestamps and clickstream data are collected automatically. Suedtirol-Tirol OHG uses this data to administer the digital platform, to improve the services and products it offers, to evaluate and analyze trends and to obtain information on user behavior on the digital platform. Suedtirol-Tirol OHG may use the data collected for marketing and advertising purposes. For data protection reasons, Suedtirol-Tirol OHG uses its own installation of the open source software Matomo for website analysis (usage statistics). IP anonymization is of course activated and the server location is in the EU. The Matomo software stores a cookie on your device after you have given your consent.

Cookies
This website stores cookies without asking so that technical processes can function smoothly. For example, so that we can save your cookie consent in the first place, or so that you can use the watch list (session cookie). When forms are loaded, a technically necessary cookie is set on your device without further inquiry (name of the cookie: "c", content of the cookie "1"). With this cookie, we want to make it more difficult to misuse the forms; tracking does not take place via any of the above-mentioned cookies. This website stores third-party cookies after your consent from a Matomo installation (analysis tool) hosted by us. Data protection is very important to us, which is why the YouTube videos are embedded via youtube-nocookie.com/embed/.

7. USE OF SOCIAL PLUGINS

Social plugins are sometimes used on the digital platform operated by Suedtirol-Tirol OHG. These are plugins of the following social services, which are operated exclusively by the respective networks:

For data protection reasons, we use the "2-click solution". This means that only when you click on the corresponding icon are the social media plugins loaded from third-party servers and data such as your IP address or browser configuration transmitted or third-party cookies stored on your end device.

7.1 Use of Facebook social plugins
Suedtirol-Tirol OHG uses social plugins from the social network Facebook on the digital platform. The Facebook plugins can be recognized by the Facebook logo or the "Like" button on the digital platforms. You can find an overview of the Facebook plugins at: http://developers.facebook.com/docs/plugins/.
When you access the digital platform operated by Suedtirol-Tirol OHG and click on the corresponding icon, a direct connection is established between your browser and the Facebook server via the plugin. Facebook receives the information that you have visited a digital platform operated by Firstavenue with your IP address. While you are logged in to Facebook, you can use the Facebook "Like button" to link content from the digital platforms to your Facebook profile. Facebook can assign the visit to the digital platform operated by Suedtirol-Tirol OHG to your user account.
For information on the content, scope and use of the data transmitted by Facebook and your rights in this regard and settings options for protecting your privacy, please refer to Facebook's privacy policy: http://www.facebook.com/about/privacy/.

7.2 Use of Google+ plugin
Suedtirol-Tirol OHG uses social plugins from the Google+ social network on the digital platform. The Google+ plugins can be recognized, for example, by buttons with the "+1" symbol on a white or coloured background. You can find an overview of the Google plugins at: https://developers.google.com/+/plugins
When you access the digital platform operated by Suedtirol-Tirol OHG and click on the corresponding icon, a direct connection is established between your browser and the Google server via the plugin. Google thereby receives the information that you have visited a digital platform operated by Suedtirol-Tirol OHG with your IP address, even if you have not set up a Google+ profile or are not currently logged in to Google+. This information is transmitted directly from your browser to a Google server in the USA and stored there. While you are logged in to Google+, Google can directly associate your visit to the digital platform operated by Suedtirol-Tirol OHG with your Google+ profile.
For information on the content, scope and use of the data transmitted by Google and your rights and settings options for protecting your privacy, please refer to Google's privacy policy: https://developers.google.com/+/web/buttons-policy .

7.3 Use of the Twitter plugin
Suedtirol-Tirol OHG uses social plugins ("plugins") of the microblogging service Twitter, which is operated by Twitter Inc, 1355 Market St, Suite 900, San Francisco, CA 94103, USA ("Twitter"), on the digital platform. The plugins are marked with a Twitter logo, for example in the form of a blue "Twitter bird". An overview of the Twitter plugins and their appearance can be found here: https://about.twitter.com/en_us/company/brand-resources.html When you access the digital platform operated by Suedtirol-Tirol OHG and click on the corresponding icon, a direct connection is established between your browser and the Google server via the plugin. Through the integration, Twitter receives the information that your browser has accessed the digital platform operated by Suedtirol-Tirol OHG, even if you do not have a Twitter profile or are not currently logged in to Twitter. This information (including your IP address) is transmitted directly from your browser to a Twitter server in the USA and stored there. If you are logged in to Twitter, Twitter can directly associate your visit to our website with your Twitter account.The information will also be published on your Twitter account and displayed to your contacts there. The purpose and scope of the data collection and the further processing and use of the data by Twitter as well as your rights in this regard and setting options to protect your privacy can be found in Twitter's data protection information: https://twitter.com/privacy If you do not want Twitter to assign the data collected via our website directly to your Twitter account, you must log out of Twitter before visiting our website. You can also completely prevent the Twitter plugins from loading with add-ons for your browser, e.g. with the script blocker "NoScript" (http://noscript.net/).

8 IP ADDRESSES

In order to detect, prevent and investigate attacks on your digital platform, IP addresses are stored in log files for a short period of time with a time stamp and the URL accessed. Log files in which visitors' IP addresses are stored are automatically deleted after 30 days at the latest.

9 INTEGRATION OF THIRD-PARTY SERVICES AND CONTENT

It may occur that Suedtirol-Tirol OHG integrates third-party content, such as Youtube videos and graphics from other websites, on their digital platform. This always presupposes that the content providers perceive the users' IP address, as without the IP address, they could not send the content to the respective user's browser. The IP address is thus necessary for the display of these contents. Suedtirol-Tirol OHG strives to use content whose respective providers use the IP address solely for the delivery of content. However, Suedtirol-Tirol OHG has no influence if the third-party providers store the IP address for statistical purposes. As far as this is known to Suedtirol-Tirol OHG, users will be informed about it. A third-party connection is only established through an active click on the corresponding “buttons”.

10 NEWSLETTER

With the newsletter, Suedtirol-Tirol OHG informs you about news. If you wish to receive the newsletter, Suedtirol-Tirol OHG requires a valid email address and information that allows us to verify that you are the owner of the provided email address or that its owner agrees to receive the newsletter. No further data will be collected. This data is used exclusively for sending the newsletters and will not be shared with third parties. By registering for the newsletter, Suedtirol-Tirol OHG stores your IP address and the date of registration. This storage serves solely as proof in case a third party misuses an email address and signs up for the newsletter without the knowledge of the entitled person. You can revoke your consent to the storage of the data, the email address, and their use for sending the newsletter at any time. The revocation can be made via a link in the newsletters themselves or by message to our team at info@suedtirol-tirol.com (see also "Use and sharing of data").

11 SHARING OF PERSONAL DATA

In relation to the objectives stated above, your personal data may be shared as necessary for order processing with the following domestic and foreign entities:

The forwarding occurs if it is deemed beneficial for the exercise of our activity and in the manner stated above with the corresponding objectives.

12 RIGHTS OF THE DATA SUBJECT

You have the right to inquire about the status of your data at any time, as well as to request its modification or deletion, or to object to its processing. You can view and/or modify your personal data online. The disclosure of your personal data occurs on a voluntary basis when entering it on the websites of Firstavenue. The Data Protection Act and the European Regulation grant you the possibility to exercise certain rights:

To wholly or partially object to the processing of your data for legitimate reasons, as well as to request their deletion, blocking, or conversion into non-personal data; or without legitimate reason, if data is used for the purpose of commercial information, sending of advertising material, direct selling, market, and opinion research.

You or a person authorized by you can exercise your rights/deletion of data by making a request to the data processing owner via a letter to the contact address specified in section 2. Suedtirol-Tirol OHG may refuse to process requests if they are offensive/harassing/defamatory/threatening, endanger the personal rights of others, are extremely impractical, or if providing information is otherwise not provided for by the relevant legal order.

13 PROTECTION OF PERSONAL DATA

Suedtirol-Tirol OHG places great emphasis on the security of your personal data. The data protection practices of Suedtirol-Tirol OHG are in accordance with the applicable laws of the Italian state (Legislative Decree No. 196 of 30 June 2003) and the European Union (Regulation 2016/679 of the European Parliament and of the Council) regarding the protection of natural persons with regard to the processing of personal data.

14 SCOPE OF THE DATA PROTECTION POLICY

This Data Protection Policy applies to all services offered by Suedtirol-Tirol OHG. The Data Protection Policy does not apply to services offered by other companies and individuals.